Day 17 - Bum Marketing Adventure

I didn't do too much today. It was a lazy Sunday. Still, I got one well promoted lens up.

I made another sale last night, so that was sweet. I still feel I'm behind where I should be though. I think that's because I haven't kept a focused system. So I just wrote down every step I'm going to take for each site I make. I'm also refocusing my efforts into more specific keywords and niches. I was being to broad and too hopeful. As opposed to aiming for 50,000 or less quotes results, I'm now aiming for 1,000 or less. Preferably under 600. Also, I'm not so focused on big traffic. I'm trying to focus more on converting what traffic I get. I want to be able to have a site that might only get 5-10 hits a day, but still converts once a week or so.

The reason I've made a couple sales is I've learned my pitch pages weren't effective. I read all the advice on making good sales pages, only to learn that it doesn't work very well at all. The new method is both easier and more effective. As opposed to trying to sell them something, I get targeted traffic about a subject, give them a couple posts worth of good information, then casually make a list of good products that I like. This allows me to build some credibility by giving them good information to start with. Also, I don't appear to be trying to sell them anything, so they are more apt to look at the pages. Since I appear to just be a casual guy giving information, they are way more likely to trust that I would make a good recommendation on a product. It's interesting, simple, and much more effective than my old method.

I need to get a schedule going. I've been doing most of my work randomly during the day, then a big burst at night. I need to start picking a time to work, because randomly working all day is really messing me up. Also, I need ezine to up my membership badly, because their articles are really the key, at least from what I've seen.